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The 8 Best shampoo for blondes of 2025

Are you trying to find shampoo for blondes among various brands on the market but aren’t sure where to begin? To assist you in finding the right one, we’ve put together a list of the 7 best to help you pick the perfect one!

We investigated and evaluated a number of the top-selling shampoo for blondes on the market in order to create our list of the best. Making a decision among the many options available is never simple. There are an infinite number of models available, each with a distinct price. And as you’ll find out, the best options aren’t usually the ones you imagine! This comparison is rich and relevant because of the numerous factors that were employed. You will find products featured in this ranking not only based on their pricing but also on their features and other customers reviews. To write this review, we completed 15 hours of research and did 32 shampoo for blondes tests. You won’t need to pick products at random any more. If you’re unsure of what to look for, browse our list and consult the buying guide!

An overview of our top picks

Table of contents

The best shampoo for blondes you can buy today

SaleNo. 1
John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben, Phthalate, Silicone and Ammonia Free, Cruelty Free, Vegan Friendly Shampoo 8.3 oz Bottle
  • GO BLONDER - Lighten and tone to maintain natural subtle tones and beautiful highlights
  • FROM THE BLONDE EXPERTS - This salon quality shampoo is paraben free, phthalate free, ammonia free and silicone free.
  • SAFE FOR COLOR-TREATED HAIR - John Frieda Go Blonder Shampoo is an ultimate blonde tone enhancer for color treated and natural hair, highlights and low lights.
  • CRUELTY FREE & VEGAN-FRIENDLY - This shampoo for blonde color-treated hair you can feel good about.
  • MADE WITH 50% RECYCLED MATERIAL - As part of the John Frieda Team’s commitment to making products that are ethically and sustainably responsible.
SaleNo. 2
L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit
  • Toning Sulfate Free Shampoo and Conditioner: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo and Conditioner that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
  • Hydrating Formula: Color-treated hair requires special care. This moisturizing shampoo and conditioner is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
  • For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
  • Vegan Shampoo and Conditioner: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
SaleNo. 4
L'Oreal Paris Blonde Sulfate Free Shampoo for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz (Packaging May Vary)
  • Sulfate Free Shampoo For Blonde Hair: This blonde hair shampoo is exceptionally gentle on colored hair, and is specially formulated to help neutralize the look of brassiness and balance blonde hair with total system
  • Blonde Shampoo With Iris Botanicals: Sulfate Free formula with Purple Iris extracts, EverPure Blonde System neutralizes brassiness and hydrates over-processed hair, restoring shine and protecting your color
  • The EverPure Blonde System: For best results, use EverPure Blonde shampoo and conditioner in tandem, for a gentle cleansing hair care system that balances blonde hair and neutralizes brassiness
  • Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens, DMDM hydantoin, added phthalates, dyes and gluten ingredients. Always color caring and powered by science
  • L’Oréal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
SaleNo. 5
John Frieda Go Blonder Shampoo and Conditioner Set, Gradually Lightens Blonde Color Up, For Natural or Color-Treated Hair, Formulated with a Citrus Botanical Blend, Paraben Free, 8.3 oz, Pack of 2
  • BRIGHTER, STRONGER HAIR - John Frieda Go Blonder is a mild cleanser that gradually lightens for a visibly lighter, brighter, more sunlit shade of blonde
  • ACTIVE INGREDIENTS - John Frieda Sheer Blonde Go Blonder shampoo and conditioner are formulated with citrus and chamomile, and our BlondeMend Technology
  • SAFE FOR COLOR TREATED HAIR - John Frieda Sheer Blonde hair products have been developed for safe use on natural, color-treated, or highlighted hair
  • BEST USED WITH TOGETHER - Combine the John Frieda Sheer Blonde Go Blonder Lightening Shampoo with the John Frieda Sheer Blonde Go Blonder Lightening Conditioner and Go Blonder In-Shower Treatment to achieve optimal lightening
  • TAKE CONTROL OF YOUR COLOR - Use every time you wash your hair, whether it’s once a week or once a day
No. 6
Redken Purple Shampoo with Violet Pigment, Blonde Hair Toner, Color Depositing Formula, 10.1 fl.oz.
  • Color Depositing Purple Shampoo: A professional salon shampoo for color-treated or chemically-treated hair, including bleached hair. Neutralizes brassy, yellow and orange undertones
  • Benefits: With purple pigments to instantly tone, strengthen and moisture blonde, bleached, and color treated hair. Helps with color retention, anti-fade protection and maximizes color vibrancy for a cooler blonde result
  • Additional Benefits: Cleanses, strengthens and adds softness. With salicylic acid to strengthen and repair blonde hair from the core and pure violet pigments to remove unwanted brassiness and leave hair color cool and bright
  • Suggested Use: Use 2-3 times a week. Apply and leave on for 3-5 minutes. Anti-Brass pigmented purple formula with protein, amino acids and glycerin to ensure brighter, cooler blonde hair
  • Blondage: Nourishes, increases smoothness and shine, and strengthens blonde hair for less breakage. Color correct and neutralize unwanted yellow undertones for brassiest blonde hair
No. 7
L'Oreal Paris Blonde Sulfate Free Shampoo and Conditioner for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz, Set of 2
  • Sulfate Free Shampoo and Conditioner Set: This blonde hair shampoo and conditioner is exceptionally gentle on colored hair, and is specially formulated to help neutralize the look of brassiness and balance blonde hair with total system
  • Blonde Shampoo and Conditioner With Iris Botanicals: Sulfate Free formula with Purple Iris extracts, EverPure Blonde System neutralizes brassiness and hydrates over-processed hair, restoring shine and protecting your color
  • The EverPure Blonde System: For best results, use EverPure Blonde shampoo and conditioner in tandem, for a gentle cleansing hair care system that balances blonde hair and neutralizes brassiness
  • Vegan Shampoo and Conditioner: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens, DMDM hydantoin, added phthalates, dyes and gluten ingredients. Always color caring and powered by science
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
No. 9
John Frieda Sheer Blonde Highlight Activating Moisturising Shampoo 250ml by John Frieda
  • Non-colour deposit
  • Sparkling citrus fragrance
  • For darker blondes
  • John Frieda
SaleNo. 10
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)
  • Toning Sulfate Free Shampoo: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
  • Hydrating Shampoo Formula: Color-treated hair requires special care. This moisturizing shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
  • For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
  • Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
  • L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
No. 11
TRESemmé Shampoo and Conditioner Set, Purple Blonde – Neutralizes Brassy Undertones, Brightens Dull Blondes, Silver Hair, 28 Oz Ea
  • GIFT SET FOR WOMEN: Give yourself or someone you love hydrated, soft, brass-free, and fragrant hair with the TRESemme Purple Blonde Shampoo and Conditioner set presented in premium packaging.
  • ADVANCED FORMULAS: Formulated without parabens or DMDM Hydantoin, the shampoo and conditioner feature Violet Neutralizer technology to counteract brassy hues for a brighter shade of blonde.
  • EFFORTLESS FRIZZ CONTROL: Formulated with Pro Style Technology amino acids and ceramide, frizzy hair becomes smoother and 3x easier to style with regular use.
  • FOR BEST RESULTS: With warm water, work the rich lathering shampoo into your hair before rinsing; apply conditioner from the mid-lengths to the ends and let it sit for 2-3 minutes before rinsing with cool water to seal the cuticle.
  • CRUELTY-FREE BEAUTY: TRESemmé is proud to be a hair care brand approved by PETA (People of the Ethical Treatment of Animals).
No. 12
Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.
  • Purple shampoo for blonde hair banishes brassiness, softens strands and adds shine
  • Violet tint banishes unwanted brassy tones in naturally light hair colors and chemically lightened hair
  • Conditioning ingredients add hydration and intensify shine
SaleNo. 13
Fanola Color Depositing Purple Shampoo Toner 11.8 oz for Blonde, Silver, Gray - Anti Brass Remove Yellow Tones & Brassiness from Highlighted,Bleached Hair
  • Gently Cleanse Blonde Hair & Remove Yellow Tones - Transform your hair color from yellow to 'oh wow' with Fanola's anti brass purple shampoo toner for blonde hair, which will remove brassiness & neutralize yellow tones to preserve your light, bright blonde hair in between salon services. Immediately remove any undesired yellow tones in bleached, highlighted, blonde, silver, and gray hair with violet pigments for a shiny, silky light colored hair.
  • Antioxidant Ingredients - This anti brass purple shampoo is enriched with extra violet pigments to maintain a cool & even tone. Infused with antioxidant grape extract + silk protein ingredients to effectively re-tone bleached blonde hair, while ensuring a healthy look & feel with this nourishing formula.
  • Maintain Your Perfect Blonde - This toning purple shampoo for blonde hair will help preserve your preferred blonde tone in between color services for a bright, light hair color by removing unwanted tones- including yellow, brassy, or muddy. Fanola's purple shampoo toner is suitable for all blonde types, including super-lightened, bleached, and gray. For best results, build your blonde routine with Fanola's purple shampoo, toner mask, and incredible foam.
  • How to Use - Apply Fanola Anti-Yellow Shampoo to wet hair and massage. Leave on for 1 to 5 minutes, lather and rinse thoroughly. For best results, follow with No Yellow Purple Mask toner as a system to ensure your ideal blonde tone by leaving it with a cold tone and a soft, shiny, silky texture. *Pro Tip: Can be used to pre-tone bleached hair or on super lightened hair, as well as on clients wanting less yellow tones
  • Professional Hair Care Made in Italy - Fanola is a professional Italian hair care brand that aims for the highest quality values, processes, and ingredients across all products. Inclusive beauty is at the brand's core with over 10 different product ranges in professional hair care, color, and styling categories. The brand has been in the market for over 15 years and continues to explore different areas of innovation to restructure, balance, and improve worldwide hair wellness.
No. 14
John Frieda Sheer Blonde Brightening Shampoo with Avocado Oil and Vitamin C - Revives Dull Highlights for Lighter Blondes, 8.45 Fl Oz
  • SHINIER, SALON FRESH HAIR FOR LIGHTER BLONDES - Nourishes for visibly healthier hair, revitalizes color treated tones.
  • REVITALIZE NATURAL AND COLOR TREATED HIGHLIGHTS - John Frieda Sheer Blonde Highlight Activating Shampoo reveals multi-dimensional tones when used with Highlight Activating Conditioner (For Blondes).
  • REMOVE DULLNESS FOR LIGHTER SHADES OF BLONDE HAIR - Formulated with avocado oil and Vitamin C, this blonde shampoo cleanses for a healthier looking shine.
  • HAIR NOURISHMENT - For best results, use with John Frieda Sheer Blonde Highlight Activating Enhancing Conditioner (For Lighter Blondes).
  • FOR NATURAL AND COLOR TREATED BLONDE HAIR - Formulated for use on natural or color-treated hair and for use on highlights and lowlights.
SaleNo. 15
John Frieda 8.3 Ounce Shampoo for Blonde Hair, Violet Crush Purple Shampoo, Neutralizes Brassy Yellow Tones, Blonde Toner for Bleached, Platinum
  • KNOCKS OUT BRASSY TONES - Rid your hair of brassy tones and revive your hair with Violet Crush Shampoo.
  • SALON-FRESH BLONDE - Enhance your color and discover your best blonde.
  • CRUSHED VIOLET PIGMENTS - Deposits crushed violet pigments into blonde hair to counter-act yellow tones to make color-treated or highlighted blonde hair appear cooler and brighter in as little as one use.
  • BEST USED WITH VIOLET CRUSH PURPLE CONDITIONER - Use with John Frieda Violet Crush Purple Conditioner to achieve optimal results.
  • CLEANSE YOUR BLONDE HAIR - Wash and cleanse your blonde hair, leaving hair feeling revitalized and salon-fresh.
No. 16
Clairol Professional Shimmer Lights Purple Shampoo, 8 fl. Oz | Neutralizes Brass & Yellow Tones | For Blonde, Silver, Gray & Highlighted Hair **Packaging May Vary
  • Color-enhancing shampoo brightens and refreshes blonde, highlighted and silver hair.
  • Renews and refreshes faded highlights and ash-toned hair.
  • Removes the dull yellow in silver hair, and leaves hair shiny without residue.
SaleNo. 17
amika bust your brass cool blonde repair shampoo, 275ml
  • Gently cleanses
  • Repairs and strengthens hair
  • Tones Brassiness
No. 18
Matrix So Silver Purple Shampoo | Neutralizes Yellow Tones | Color Depositing, Brightening & Toning | For Color Treated, Blonde, Grey, White and Platinum Hair | 10.1 Fl. Oz. | Vegan
  • Toning Purple Shampoo: Neutralizes unwanted brassy, yellow tones in all blonde and grey hair.
  • Multi-Tasking Properties: Professional toning shampoo desposits purple pigments to neutralize and reduce yellow tones in just one wash.
  • Key Benefits: Nourishing shampoo suitable for both color treated and natural hair to enhance and restore cool tones.
  • Suggested Use: Wearing suitable gloves, apply to wet hair, lather, rinse. Repeat if necessary. For maxium benefits, leave on for five minutes to tone and cleanse.
  • So Silver Collection: Includes the So Silver Shampoo (moderate toning), Pigmented Conditioner (light toning), Neutralization Mask (maximum toning) and Leave-In Spray (buildable toning).
No. 19
Kristin Ess Hair The One Purple Shampoo for Toning Blonde Hair - Neutralizes Brass + Yellow Tones, Shine Restoring - Sulfate, Silicone and Paraben Free, Color + Keratin Safe, 10 fl. oz.
  • “I wanted to create a purple shampoo that is great for toning blondes + brunettes and is also sulfate-free...I’ve always had a hard time finding that combo. If you like ashy tones or even pastel lavender tones, you can use this every time you shampoo. If you like neutral tones, use it only when needed to cut brass. Use this with or without The One Purple Conditioner on natural or color-treated hair.” - Kristin Ess
  • Cleanse + Condition: A clean, well-conditioned canvas is essential. These universal, sulfate-free products cleanse + deeply condition to leave hair feeling moisturized, full and looking shiny from root to tip.
  • Ultra-violet pigment, Brass Reducing, Intense Toning, Shine Restoring, Sulfare-free
  • How To: Depending on the thickness of your hair, apply a quarter size or more of shampoo into your palm. Apply to wet hair, massage into your scalp to create a rich lather. With purple shampoo you want to make sure you apply more product where you see more brass. Let it sit a little bit longer toward the root where hair tends to be less porous and more warm. Then let it run through the ends as you shampoo. Rinse well and follow with conditioner or a hydrating mask.
  • Cruelty free, keratin safe free of sulfates, parabens + phthalates
No. 20
Kerastase Blond Absolu Ultra-Violet Purple Shampoo | For Lightened, Highlighted and Grey Hair | Neutralizes Brassy and Yellow Undertones | Hydrates and Protects | With Hyaluronic Acid | 8.5 Fl Oz
  • Instantly neutralizes brassy and yellow undertones to maintain cool blonde shades and bring shine. Anti-brassiness action, boosts color luminosity, and blonde illumination.
  • Instantly neutralizes brassy and yellow undertones to maintain cool blonde shades and bring shine. Anti-brassiness action, boosts color luminosity, and blonde illumination.
  • Edelweiss Flower-anti-oxidative power against daily damage and softens and calms sensitized fiber

How to choose a good shampoo for blondes

Does the idea of finding a fantastic shampoo for blondes make you anxious? When it comes to purchasing this product, specifically when deciding which model to select, has your head been spinning between options? You are not alone if that is the case. We are aware of the pressure involved in the purchasing process!

Your presence here indicates that you are interested in shampoo for blondes. Before choosing which product would be the best for your needs after being inundated with information, locate a reliable source with genuine selections. You can get that information from a variety of sources, including buying guides and rating websites, word-of-mouth recommendations from friends and family, online discussion forums where users can share their own experiences, product reviews that can be found all over the internet, and YouTube channels. You can only get the right product through exhaustive analysis. But you realize that’s not always simple. In order to ease your concerns, we have taken the time to develop a list of the top shampoo for blondes products available right now. You might be wondering how we came up with the list. How was this buying guide developed?

First, we used our algorithms to gather as much reliable data as we could about these products. To verify all the data gathered, we used both artificial intelligence and a lot of algorithms.
Then, our experts used criteria that are recognized in the business to evaluate them according to their quality to price ratio, allowing us to choose the top shampoo for blondes on the market right now!

The selection of the goods is not arbitrary. Before creating a list, we take into account a number of factors. Below are some of the criteria discussed:

Brand Value: What happens if you choose a dubious brand just because it appears to be a good deal? So the likelihood of receiving a product with a short shelf life increases. That is due to the fact that well-known brands have a reputation to uphold, while others do not. Top shampoo for blondes brands strive to provide some distinctive traits that set them apart from the competition. So, hopefully one or more of the items on our list will be perfect for you.

Features: Useful features are all you need, not tons of them. We consider the important aspects and select the top shampoo for blondes based on those.

Specifications: Numbers always help you measure the quality of a product in a quantitative way. We try to find products with higher specifications, but with the right balance.

Quality: A product’s quality may always be quantified with the aid of numbers. We look for goods with better standards that strike the proper balance. The best quality product that gets highly appreciated and recommended by experienced users.

Customer ratings:  Would it be accurate to suggest that the shampoo for blondes were used by hundreds of customers before you? Superior ratings indicate that many customers had better service.

Customer Reviews: Like ratings,  provide you with accurate and reliable information about the product from genuine customers. Customer ratings are very important to all of us because they contain accurate and reliable information about the customer service we received from several hundred customers.

Seller Rank: This is very intriguing! Not only do you need a good shampoo for blondes, you also need a product with rising sales that is trendy. It accomplishes two goals. First, the expanding user base proves the quality of the product. Second, given that number, producers must be able to offer greater quality and after-sales support.

Value: You get what you pay for, they say, so consider the value. Cheap isn’t always good and expensive isn’t always bad. However, that does not imply that spending a lot of money on a product that is flashy but underwhelming is a good idea. Before adding them to the list, we make an effort to evaluate how much value you can get for your money from your shampoo for blondes.

Durability: Durability and reliability are closely related concepts. You will benefit from a strong and long-lasting shampoo for blondes for months and years to come.

Product availability: Products come and go, and new ones replace the old ones. Most likely, a few new features and required changes were made. What use is it to use a supposedly good product if the maker no longer supports it? We make an effort to highlight products that are current and offered by one or more trustworthy sellers, if not more.

Negative Reviews: Yes, we do take that into account as well! The goods with the majority of bad reviews are filtered out and disregarded when we choose the best-rated one on the market.

These are the standards by which we selected our shampoo for blondes. Do we end our process there? Hell no. The most crucial fact about us that you should be aware of is that we regularly update our website with current and pertinent information. We have one more layer of filtration since we place the greatest importance on reader satisfaction. Please let us know if any product included here is incorrect, irrelevant, subpar, or simply out of date. We always value your opinions, and we’ll work hard to make any necessary corrections to our list in response to them.

Why should you believe us?

There are now thousands of possibilities for these products on Amazon, but choosing the best one can be difficult and time-consuming. And what shampoo for blondes should you purchase in 2022?

This guide is the result of more than 10 years of experience in researching, testing and writing about many topics. Each member of our team is an authority in their area. We read every article we could find online and every consumer review on every retail website for seven hours. Additionally, we discovered a ton of websites that offered helpful resources, including buying tips and thorough information on shampoo for blondes.