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The 8 Best automotive paint primer of 2025

Are you trying to find automotive paint primer among various brands on the market but aren’t sure where to begin? To assist you in finding the right one, we’ve put together a list of the 7 best to help you pick the perfect one!

We investigated and evaluated a number of the top-selling automotive paint primer on the market in order to create our list of the best. Making a decision among the many options available is never simple. There are an infinite number of models available, each with a distinct price. And as you’ll find out, the best options aren’t usually the ones you imagine! This comparison is rich and relevant because of the numerous factors that were employed. You will find products featured in this ranking not only based on their pricing but also on their features and other customers reviews. To write this review, we completed 16 hours of research and did 46 automotive paint primer tests. You won’t need to pick products at random any more. If you’re unsure of what to look for, browse our list and consult the buying guide!

An overview of our top picks

Table of contents

The best automotive paint primer you can buy today

SaleNo. 1
Rust-Oleum, Gray, GrayRust-Oleum 249279 Automotive Filler Primer Spray Paint, 11 oz, 11 Ounce, 11 Fl Oz
  • Filler primer is suitable for use on wood, metal and fiberglass surfaces
  • Oil based paint with Stops Rust formula provides rust resistant base coat for cars, trucks and other vehicles
  • Covers up to 12 sq ft and dries to the touch (and can be recoated) in 10 minutes
  • Filler spray paint fills minor surface imperfections with excellent rust resistance
  • Flat finish can be covered with any topcoat with superior adhesion
  • For use on metal, wood and fiberglass surfaces
  • Any-angle spray technology allows the can to be sprayed in any direction, even upside down
  • Stops Rust Formula prevents corrosion and rust
  • Fills in minor scratches and surface nicks to leave a smooth, paintable surface
  • This item is not for sale in Catalina Island
No. 2
Rust-Oleum 260510 Automotive 2-in-1 Filler & Sandable Primer, 12 Ounce (Pack of 1), Gray
  • Filler and sandable primer is suitable for use on wood, metal and fiberglass surfaces
  • Oil based 2 in 1 paint with Stops Rust formula saves time and provides rust resistant base coat for cars, trucks, and other vehicles
  • Covers up to 10 sq ft and dries to the touch (and can be recoated) in 10 minutes
  • Filler and sandable spray paint fills minor surface imperfections and sands smooth
  • Provides superior top coat adhesion and flat finish yields a smooth surface when sanded
  • The hi-build formula fills in minor imperfections
  • Sands smooth for the ultimate finish
  • 2 in 1 Primer features an advanced spray system that allows you to spray at any angle
  • A comfort spray tip with wider finger pad
  • Stops Rust formula
SaleNo. 3
Rust-Oleum 2081830-6PK Stops Rust Automotive Spray Primer, 12 oz, Light Gray, 6 Pack
  • Primer spray paint is suitable for use on wood, metal and fiberglass surfaces
  • Oil-based paint with Stops Rust formula provides rust resistant base coat for cars, trucks and other vehicles
  • Covers up to 12 sq. ft. and dries to handle (and can be recoated) in 15 minutes
  • High quality spray paint ensures long lasting, durable coating
  • Flat finish provides superior adhesion and works with any topcoat
No. 5
Rust-Oleum 286793 Automotive Universal Bonding Primer Spray, 12 oz, Flat White
  • Primer helps bond any top coat paint to even the most difficult of automotive surfaces
  • Professional grade formula seals and protects surfaces while creating the ideal surface for coating
  • Dries to the touch in 30 minutes and covers up to 10-12 sq. ft. per can
  • Creates a lasting bond to bumpers, trim, plastics, fiberglass, galvanized steel, aluminum and more
  • Flat finish spray creates a smooth, ready-to-coat surface for superior adhesion
No. 6
Dupli-Color FP101 Scratch Filler Primer, Gray – 11 oz. Aerosol Can
  • AUTOMOTIVE PAINT PRIMER – Dupli-Color Filler Primer features a high-build automotive formulation capable of filling deep scratches and minor imperfections.
  • SANDS EASILY - This Dupli-Color paint is fast-drying, sandable finish allows for easy feather edging while providing a smooth and rust resistant surface that promotes top coat paint uniformity.
  • IMPROVES TOP COAT ADHESION – Featuring an EZ Touch Fan Spray Nozzle, this vehicle paint primer ensures maximum coverage for a long-lasting finish. It’s dry to the touch in 30 minutes and can be handled in 1 hour.
  • IDEAL USES – Dupli-Color Filler Primer, from the automotive primer series, is a car spray paint ideal for both interior and exterior applications, specifically metal, fiberglass and wood surfaces.
  • DUPLI-COLOR PAINT – Since 1938, Dupli-Color has been the trusted brand leader in providing easy-to-use, innovative, products to restore, restyle and protect vehicle appearance.
SaleNo. 7
Dupli-Color BSP100 Paint Shop Finish System Car Primer Paint – Gray - 32 oz. Automotive Paint
  • CAR PRIMER PAINT AUTOMOTIVE PAINT – Dupli-Color Paint Shop Finish System Car Primer Paint is a complete, high-quality lacquer-based paint system designed for vehicle refinish applications.
  • DIY FRIENDLY - This ready-to-spray car paint repair system does not require a hardener or reducer and creates a fast drying, durable finish. With no re-coat window, additional coats can be applied at any time.
  • EASY TO APPLY – Dupli-Color Paint Shop vehicle paint is easy to apply, dries quickly, and can be buffed to a brilliant smooth finish. It’s dry to the touch in 1 hour and can be handled in 3 hours.
  • IDEAL USES – Designed for automotive and motorcycle applications, Dupli-Color Paint Shop Finish System features an array of sheens from high gloss to matte or metallic finishes ideal for almost any restoration or custom paint job.
  • DUPLI-COLOR PAINT – Since 1938, Dupli-Color has been the trusted brand leader in providing easy-to-use, innovative, products to restore, restyle and protect vehicle appearance.
SaleNo. 8
Rust-Oleum 249322 Automotive Self Etching Primer Spray Paint, 12 oz, Dark Green
788 Consomer Reviews
Rust-Oleum 249322 Automotive Self Etching Primer Spray Paint, 12 oz, Dark Green
  • Self etching primer is suitable for use on bare metal, aluminum and fiberglass surfaces
  • Oil based paint with Stops Rust formula provides rust resistant base coat for cars, trucks and other vehicles
  • Covers up to 12 sq ft, dries to the touch in 10 minutes and can be topcoated in 30 minutes
  • High quality spray paint ensures long lasting, durable coating while 2 in 1 formula saves time
  • Provides maximum adhesion while flat finish promotes smoothness of the top coat
  • For use on bare metal, aluminum and fiberglass surfaces
  • Stops Rust Formula prevents corrosion and rust
  • Any-angle spray technology allows the can to be sprayed in any direction, even upside down
  • Etches and primes in 1 easy step
  • This item is not for sale in Catalina Island
  • For use on bare metal, aluminum and fiberglass surfaces
  • Stops Rust Formula prevents corrosion and rust
  • Any-angle spray technology allows the can to be sprayed in any direction, even upside down
  • Etches and primes in 1 easy step
  • This item is not for sale in Catalina Island
No. 9
Rust-Oleum 253499 Automotive Premixed Auto Body Paint, Quart, Gray Primer 32 Fl Oz (Pack of 1)
  • Provides a durable, professional finish to automotive surfaces
  • Acrylic lacquer formula goes on easily and comes ready to use
  • Dries to the touch in 20 minutes and covers between 40-50 sq. ft. per quart
  • Provides a touch, road-resistant coating that withstands everyday wear
  • Usable in auto body spray systems
No. 10
U-POL Sandable Primer, Fast-Drying, Durable & All-Purpose Primer Spray With Anti-Rust Technology, White
  • ALL-PURPOSE PRIMER: Before beginning the overpainting process on vehicles and other metal & plastic surfaces, use the U-POL fast-drying, easy-to-sand primer for superior adhesion & rust prevention.
  • PRO TIP: For best results, good preparation is essential. Clean & degrease the area - removing dirt, oil, grease & wax. Abrade with grit sandpaper for each respective substrate and always mask off surrounding areas as needed to protect from overspray.
  • FIND YOUR PERFECT MATCH: This primer is available in a variety of different colors including gray, black, white, and red. Choose the shade that best matches your car or truck.
  • EASY TO USE: This U-POL product easily sands down to provide a smooth, even surface to achieve a uniform finish. The spray nozzle design has anti-clog technology allowing for ease of use and steady application.
  • U-POL POWER & RAPTOR TOUGH: U-POL & RAPTOR are World leaders in automotive refinishing with a wide range of comprehensive products specializing in driving surface perfection including fillers, coatings, aerosols, adhesives, & truck-bed liners.
No. 11
Custom Shop - Gray DTM High Build Urethane Primer Surfacer (Direct to Metal) 2.1 VOC (1-1/4 Quart Kit) Fast Dry High-Performance Primer for Automotive & Industrial use Kit includes 1-1/4 Quart of DTM Primer
  • Custom Shop – DTM Series High Build Urethane Direct to Metal Primer Surfaceris a 4 to 1 Mix Ratio high performance primer specifically designed to be used DTM (Direct to Metal) . DTM Series Primer contains an advanced resin technology system that offers superior adhesion to Bare Metal, Steel, Bare Aluminum, Fiberglass, Gelcoat, Body Fillers and many properly prepared Rigid Plastics and sanded OEM Finishes.
  • DTM High Build Primer is Lead and Chromate Free and its formulation contains a rich blend of Anti-Corrosive additives to achieve maximum defense against rust and corrosion while adding the benefit of outstanding adhesion. DTM also offers easy High Build Properties and is a fast dry product. Easy to Sand in as soon as 3 hours
  • Custom Shop – DTM Series Primer is great as a DTM primer with an easy 4 to 1 Mix Ratio. And a low 2.1 Voc that can be used Coast to Coast
  • DTM Primer Surfacer is Available in Primer Gray with 1-1/4 Quart and 1-1/4 Gallon kits available. Great for Automotive and Industrial applications. DTM is compatible with and can be top coated with most Automotive Paint brands like Custom Shop, Restoration Shop, PPG, House of Kolor, Valspar, etc.
  • Custom Shop DTM High Buid Primer Surfacer offers superior sanding characteristics and excellent Topcoat Gloss holdout. Allow prime 2-3 hours drytime before sanding and topcoating.
SaleNo. 13
Dupli-Color ECP199 Adhesion Promoter - Clear Automotive Paint Primer - 11 oz. Aerosol Can
  • SPRAY PAINT PRIMER - Dupli-Color Adhesion Promoter improves adhesion of enamel and lacquer top coats to all surfaces, including plastic, chrome, fiberglass bumpers and aluminum trim molding.
  • FAST DRYING – This Dupli-Color primer is easy to apply, dries quickly, and can be buffed to a brilliant smooth finish. It’s dry to the touch in 20 minutes and can be handled in 1 hour.
  • IMPROVES PAINT ADHESION – Featuring an EZ Touch Fan Spray Nozzle, this vehicle paint primer ensures maximum coverage for a long-lasting finish.
  • IDEAL USES – Dupli-Color Adhesion Promoter, from the automotive primer series, is an all-purpose clear primer paint ideal for both interior and exterior applications.
  • DUPLI-COLOR PAINT – Since 1938, Dupli-Color has been the trusted brand leader in providing easy-to-use, innovative, products to restore, restyle and protect vehicle appearance.
No. 14
U-POL 1 Gallon (4.2 VOC) High Solids High Build Urethane Primer Kit with Standard (60 to 95 F) Temperature Hardener
  • European style multi-function 3 in 1 direct-to-metal primer
  • High build urethane primer with 4 to 1 mixing ratio
  • Excellent opacity and hiding power
  • Can be air dried, low baked or I.R. cured
SaleNo. 15
Rust-Oleum 384760 Custom Spray 5-in-1 Flat Light Gray Automotive Primer Aerosol Spray, 12 oz., Light Gray
  • Fast-drying formula can be top-coated or wet-sanded to an ultra-smooth finish in just 15 minutes
  • Applies easily to indoor and outdoor metal, wood, concrete, and masonry
  • Dries in approximately 120 minutes
  • Coverage approximately up to 15 sq. ft. depending on surface porosity
  • Custom spray 5-in-1 has a large finger pad to reduce finger fatigue and offers 360° any-angle spray technology
No. 16
Rust-Oleum 249418-6PK Automotive Sandable Primer Spray, 12 oz, Black, 6 Pack
  • Wet and dry sandable primer is suitable for use on wood, metal and fiberglass surfaces
  • Oil based paint with Stops Rust formula provides rust resistant base coat for cars, trucks and other vehicles
  • Covers up to 15 sq. ft. and dries to the touch (and can be recoated) in 10 minutes.
  • High quality spray paint ensures long lasting, durable coating
  • Provides superior top coat adhesion and flat finish yields a smooth surface when sanded
SaleNo. 17
Rust-Oleum 334017-6PK Painter's Touch 2X Ultra Cover Spray Primer, 12 oz, Flat Gray, 6 Pack
  • Ideal for use on interior/exterior surfaces including wood, plastic, plaster, metal, masonry and unglazed ceramic
  • Oil-based formula is low odor, resist chips and provides long-lasting protection
  • Dries to touch in 20 minutes and covers up to 12 sq. ft. per can
  • Durable formula provides excellent hide and goes on smoothly
  • Flat primer provides a surface ready for painting
SaleNo. 18
Rust-Oleum 249321 Automotive Primer Sealer Spray, 12 oz, Gray
  • Ideal for use on metal, wood, fiberglass and other surfaces
  • Proprietary Stops Rust formula prevents corrosion and rust to extend the life of surfaces
  • Dries to the touch in 10 minutes and covers up 10-12 sq. ft. per can
  • Spray keeps paints from sinking into the surfaces of primers
  • Any-angle spray technology allows the can to be sprayed in any direction, even upside down
No. 19
Dupli-Color DAP1689 Sandable Primer Spray Paint - White - 12 oz. Aerosol Can
  • AUTOMOTIVE PAINT PRIMER – Dupli-Color Sandable Primer is an all-purpose, fast-drying primer that can be sanded to a smooth finish to help achieve topcoat uniformity.
  • SANDS EASILY - This Dupli-Color paint is great for smooth fill-in of surface cracks and imperfections and is effective on both painted and unpainted surfaces.
  • IMPROVES TOP COAT UNIFORMITY – Featuring an EZ Touch 360° Fan Spray Nozzle, this vehicle paint primer ensures maximum coverage for a long-lasting finish. It’s dry to the touch in 30 minutes and can be handled in 1 hour.
  • IDEAL USES – Dupli-Color Sandable Primer, from the automotive primer series, is a car spray paint ideal for both interior and exterior applications, specifically metal, fiberglass and wood surfaces.
  • DUPLI-COLOR PAINT – Since 1938, Dupli-Color has been the trusted brand leader in providing easy-to-use, innovative, products to restore, restyle and protect vehicle appearance.
No. 20
Custom Shop - Black Epoxy Primer/Sealer 2.1 VOC (1 Quart Kit) Anti-Corrosive DTM High-Performance Primer for Automotive and Industrial use Kit = 1 Pint Epoxy Primer +1 Pint. Epoxy HDR. (1-1 Mix)
  • Custom Shop – KEP Series Anti-Corrosive Epoxy Primer Sealer is a 1 to 1 Mix Ratio high performance primer specifically designed to be used DTM (Direct to Metal). KEP Series Primer contains an advanced resin technology system that offers superior adhesion to Bare Metal, Steel, Bare Aluminum, Fiberglass, Gelcoat. Body Fillers and most properly prepared Rigid Plastics and sanded OEM Finishes.
  • KEP Epoxy Primer is Lead and Chromate Free and its formulation contains a rich blend of Anti-Corrosive additives to achieve maximum defense against rust and corrosion. It also offers excellent salt spray resistance and is a fast dry product.
  • Custom Shop – KEP Series Epoxy Primer is great as a DTM primer but also can be used as an excellent sealer for all single stage Urethane and Basecoat Clearcoat. If used as a sealer add 1/2 part of XR70 or UR70 reducer, topcoat or basecoat can be applied in 30 minutes. Using KEP allows for excellent topcoat gloss holdout.
  • Available in Gray, Black and White in 1 quart kits, 2 quart kits, gallon kits and 2 gallon kits. Great for Automotive and Industrial applications. KEP is compatible with and can be top coated with most Automotive Paint brands like Custom Shop, Restoration Shop, PPG, House of Kolor, Valspar, etc.
  • Lays down super smooth with an Easy ( 1 part to 1 part ) Mixing Ratio allows for more precise mixing, no induction time needed before application. Pot life is 4 hours once mixed. Custom Shop – KEP Series Anti-Corrosive Epoxy Primer is a 2.1 VOC lbs/gallon product that can be used coast to coast.

How to choose a good automotive paint primer

Does the idea of finding a fantastic automotive paint primer make you anxious? When it comes to purchasing this product, specifically when deciding which model to select, has your head been spinning between options? You are not alone if that is the case. We are aware of the pressure involved in the purchasing process!

Your presence here indicates that you are interested in automotive paint primer. Before choosing which product would be the best for your needs after being inundated with information, locate a reliable source with genuine selections. You can get that information from a variety of sources, including buying guides and rating websites, word-of-mouth recommendations from friends and family, online discussion forums where users can share their own experiences, product reviews that can be found all over the internet, and YouTube channels. You can only get the right product through exhaustive analysis. But you realize that’s not always simple. In order to ease your concerns, we have taken the time to develop a list of the top automotive paint primer products available right now. You might be wondering how we came up with the list. How was this buying guide developed?

First, we used our algorithms to gather as much reliable data as we could about these products. To verify all the data gathered, we used both artificial intelligence and a lot of algorithms.
Then, our experts used criteria that are recognized in the business to evaluate them according to their quality to price ratio, allowing us to choose the top automotive paint primer on the market right now!

The selection of the goods is not arbitrary. Before creating a list, we take into account a number of factors. Below are some of the criteria discussed:

Brand Value: What happens if you choose a dubious brand just because it appears to be a good deal? So the likelihood of receiving a product with a short shelf life increases. That is due to the fact that well-known brands have a reputation to uphold, while others do not. Top automotive paint primer brands strive to provide some distinctive traits that set them apart from the competition. So, hopefully one or more of the items on our list will be perfect for you.

Features: Useful features are all you need, not tons of them. We consider the important aspects and select the top automotive paint primer based on those.

Specifications: Numbers always help you measure the quality of a product in a quantitative way. We try to find products with higher specifications, but with the right balance.

Quality: A product’s quality may always be quantified with the aid of numbers. We look for goods with better standards that strike the proper balance. The best quality product that gets highly appreciated and recommended by experienced users.

Customer ratings:  Would it be accurate to suggest that the automotive paint primer were used by hundreds of customers before you? Superior ratings indicate that many customers had better service.

Customer Reviews: Like ratings,  provide you with accurate and reliable information about the product from genuine customers. Customer ratings are very important to all of us because they contain accurate and reliable information about the customer service we received from several hundred customers.

Seller Rank: This is very intriguing! Not only do you need a good automotive paint primer, you also need a product with rising sales that is trendy. It accomplishes two goals. First, the expanding user base proves the quality of the product. Second, given that number, producers must be able to offer greater quality and after-sales support.

Value: You get what you pay for, they say, so consider the value. Cheap isn’t always good and expensive isn’t always bad. However, that does not imply that spending a lot of money on a product that is flashy but underwhelming is a good idea. Before adding them to the list, we make an effort to evaluate how much value you can get for your money from your automotive paint primer.

Durability: Durability and reliability are closely related concepts. You will benefit from a strong and long-lasting automotive paint primer for months and years to come.

Product availability: Products come and go, and new ones replace the old ones. Most likely, a few new features and required changes were made. What use is it to use a supposedly good product if the maker no longer supports it? We make an effort to highlight products that are current and offered by one or more trustworthy sellers, if not more.

Negative Reviews: Yes, we do take that into account as well! The goods with the majority of bad reviews are filtered out and disregarded when we choose the best-rated one on the market.

These are the standards by which we selected our automotive paint primer. Do we end our process there? Hell no. The most crucial fact about us that you should be aware of is that we regularly update our website with current and pertinent information. We have one more layer of filtration since we place the greatest importance on reader satisfaction. Please let us know if any product included here is incorrect, irrelevant, subpar, or simply out of date. We always value your opinions, and we’ll work hard to make any necessary corrections to our list in response to them.

Why should you believe us?

There are now thousands of possibilities for these products on Amazon, but choosing the best one can be difficult and time-consuming. And what automotive paint primer should you purchase in 2022?

This guide is the result of more than 10 years of experience in researching, testing and writing about many topics. Each member of our team is an authority in their area. We read every article we could find online and every consumer review on every retail website for seven hours. Additionally, we discovered a ton of websites that offered helpful resources, including buying tips and thorough information on automotive paint primer.