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The 8 Best mascara of 2024

Are you trying to find mascara among various brands on the market but aren’t sure where to begin? To assist you in finding the right one, we’ve put together a list of the 7 best to help you pick the perfect one!

We investigated and evaluated a number of the top-selling mascara on the market in order to create our list of the best. Making a decision among the many options available is never simple. There are an infinite number of models available, each with a distinct price. And as you’ll find out, the best options aren’t usually the ones you imagine! This comparison is rich and relevant because of the numerous factors that were employed. You will find products featured in this ranking not only based on their pricing but also on their features and other customers reviews. To write this review, we completed 22 hours of research and did 26 mascara tests. You won’t need to pick products at random any more. If you’re unsure of what to look for, browse our list and consult the buying guide!

An overview of our top picks

Table of contents

The best mascara you can buy today

No. 1
essence | Lash Princess False Lash Effect Mascara | Gluten & Cruelty Free
  • If you receive this mascara UNWRAPPED, it did not come from essence cosmetics.
  • NO FALSIES NEEDED! Lash Princess False Lash Mascara defines and separates lashes while achieving a bold look.
  • DRAMATIC VOLUME: the conic shape fiber brush delivers dramatic volume and sculpted length WITHOUT clumps or globs.
  • CLAIMS: Cruelty Free. Free from gluten, silicones, parabens, oil, fragrance, alcohol, & microplastic particles. Made in Luxembourg.
  • CRUELTY FREE: essence cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals.
SaleNo. 2
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count
  • Lengthening Mascara: This volumizing washable mascara formula is infused with bamboo extract and fibers for long, full and lightweight lashes that don't flake or smudge
  • Lash Extension Brush: Features our exclusive Flex Tower mascara brush that bends to volumize and extend every single lash from root to tip; Ophthalmologist and allergy tested, suitable for sensitive eyes and contact lens wearers
  • It's All in the Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows and mascara collections are designed to transform your look
  • Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
SaleNo. 3
Maybelline Lash Sensational Washable Mascara, Lengthening and Volumizing for a Full Fan Effect, Blackest Black, 1 Count
  • Lash Sensational Mascara: Exclusive fanning mascara brush with ten layers of bristles reveals layers of lashes for a sensational full-fan effect; Add the look of length and volume without clumping; Ophthalmologist tested, contact lens safe
  • Define Your Eye: No eye makeup look is complete without Maybelline Mascara; Amp up the drama with The Falsies Mascara, keep it classic with the iconic Great Lash, or go for a smooth, clump-free natural-but-better look Colossal or Lash Sensational Mascara
  • Maybelline Is The Eye Expert: Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes; With a broad array of pencil and liquid eyeliners, highly pigmented eyeshadows, iconic mascara, and eyebrow makeup
  • Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
SaleNo. 4
L’Oréal Paris Voluminous Makeup Lash Paradise Mascara, Voluptuous Volume, Intense Length, Feathery Soft Full Lashes, No Flaking, No Smudging, No Clumping, Blackest Black, 1 Count, Packaging May Vary
  • Volumizing And Lengthening Mascara: Full lash fringe that’s feathery soft, with no flaking, no smudging, and no clumping; Just voluptuous volume and intense length. 20x more volume and up to 2x more length. Based on a consumer claims study, November 2020
  • L'Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
  • Create you perfect eye makeup look with our collection of Voluminous mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color
  • Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • Perfect To Pair With: L'Oreal Paris Infallible Never Fail Mechanical Pencil Eyeliner; With long-lasting, fade-proof color, Infallible Never Fail Eyeliner ensures your look stays put for up to 16 hours
SaleNo. 5
L'Oreal Paris Makeup Voluminous Original Mascara, Blackest Black, 0.28 Fl Oz
  • Voluminous Volume Building Mascara: The uniquely maximizing L'Oreal Paris Voluminous Mascara builds lashes to 5x their natural thickness. Longer lashes and a full and dramatic eye look in a single clump free application
  • Volumizing Mascara Brush: Our volume maximizing lash formula and brush builds and thickens lashes evenly and smoothly. A lengthening mascara that leaves lashes supple and soft with virtually no flakes, smudges or clumps
  • Washable Makeup Mascara: Long lash mascara can be removed with soap and water, is suitable for use with sensitive eyes and contact lens wearers, while being fragrance-free, ophthalmologist-tested and allergy-tested
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
SaleNo. 6
L’Oréal Paris Makeup Telescopic Original Lengthening Mascara, Black, 0.27 Fl Oz (1 Count)
  • Lengthening Mascara: Telescopic Original Mascara enhances your lashes with intense length and unique lash by lash separation. Ophthalmologist-tested and allergy-tested; Suitable for sensitive eyes and contact lens wearers
  • L'Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
  • Create you perfect eye makeup look with our collection of Voluminous mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color
  • Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • Perfect To Pair With: L'Oreal Paris Infallible Never Fail Mechanical Pencil Eyeliner; With long-lasting, fade-proof color, Infallible Never Fail Eyeliner ensures your look stays put for up to 16 hours
SaleNo. 7
L'Oreal Paris Makeup Voluminous Original Mascara, Black, 0.28 Fl Oz
6,278 Consomer Reviews
L'Oreal Paris Makeup Voluminous Original Mascara, Black, 0.28 Fl Oz
  • Voluminous Volume Building Mascara: The uniquely maximizing L'Oreal Paris Voluminous Mascara builds lashes to 5x their natural thickness. Longer lashes and a full and dramatic eye look in a single clump free application
  • Volumizing Mascara Brush: Our volume maximizing lash formula and brush builds and thickens lashes evenly and smoothly. A lengthening mascara that leaves lashes supple and soft with virtually no flakes, smudges or clumps
  • Washable Makeup Mascara: Long lash mascara can be removed with soap and water, is suitable for use with sensitive eyes and contact lens wearers, while being fragrance-free, ophthalmologist-tested and allergy-tested
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
No. 8
essence | Lash Princess Sculpted Volume Mascara | Paraben Free | Cruelty Free - Black (1-count)
  • DRAMATIC VOLUME: the tapered fiber brush sculpts individual lashes for definition & volume, WITHOUT clumps or globs.
  • LASTS ALL DAY: go about your day free from flaking & fading! This mascara does not flake, fade, or wear, making it a perfect all-day, longlasting mascara.
  • NO FALSIES NEEDED! Lash Princess Sculpted Volume Mascara defines and separates lashes while achieving a bold look.
  • CLAIMS: Vegan & Cruelty Free. Free from gluten, parabens, preservatives, fragrance & microplastic particles. Made in Italy.
  • CRUELTY FREE: essence cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals.
No. 9
essence | Lash Princess Curl Mascara | For Dramatic Curl & Volume | Vegan | Paraben Free | Cruelty Free
  • MEET THE NEWEST LASH PRINCESS! The Lash Princess family just got a little bigger... Introducing the new essence Lash Princess Curl & Volume Mascara!
  • DRAMATIC VOLUME & CURL: The peanut-shaped fiber brush allows for easy application while delivering dramatic volume and curl WITHOUT clumps or globs.
  • FORMULATED WITHOUT: Animal byproducts | Parabens | Fragrance.
  • CLAIMS: Vegan, Cruelty Free, Paraben Free, Perfume Free. Made in Luxembourg.
  • CRUELTY FREE: essence cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals.
SaleNo. 10
Maybelline Great Lash Washable Mascara Makeup, Volumizing Lash-Doubling Formula That Conditions As It Thickens, Very Black, 2 Count
  • Black Washable Mascara: Our fan-favorite mascara, this lash-doubling formula conditions while it thickens and glides on to build great-looking lashes with volume and definition
  • Build Volume and Definition: Features a lash-building brush that makes it easy to get a full-lash look; Ophthalmologist and hypoallergenic tested, suitable for contact lens wearers
  • It's All in the Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows and mascara collections are designed to transform your look
  • Create Any Look: Our foundations, bb creams, concealers and highlighters create a perfect canvas; Make eye looks with eyeshadows, brow pencils and eyeliners, and perfect your pout with lipsticks and lip balms
  • Maybelline is the world’s number 1 makeup brand, from foundation to mascara to lipstick; Diverse, on the pulse, inspired by the city and tested on its streets
SaleNo. 11
Maybelline The Falsies Lash Lift Washable Mascara Volumizing, Lengthening, Lifting, Curling, Multiplying, Eye Makeup, Ultra Black, 1 Count
  • Washable Lengthening Mascara: Get an instant lash lift effect from this eyelash extension mascara; Infused with fibers to deliver dramatic volume, length, and lift to lashes and gives you a false eyelash effect without the long expensive procedures
  • Lifting Brush: Our double curved mascara separator brush and fiber-infused volumizing mascara formula grabs lashes at the root to lift, thicken and lengthen; No clumps, smears, or flakes, just volume and the look of longer eyelashes that lasts all day
  • It's All In The Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows, and volume mascara collections are designed to transform your look
  • Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
No. 12
LOVE CINEMA Curling & Voluminous Mascara, Waterproof Mascara, Intense Length, Long-lasting, No Flaking, No Clumping, Smudge-proof Mascara - Black, 0.24 Fl Oz (Blue Package) [Made in Korea]
  • ✔️Luxurious Curl & Volume-up Mascara : Create rich volume and a perfect curling effect. Quick dries out, creates long lasting volume and patented formula.
  • ✔️Intense Volume & Length: This Luxurious Mascara can give your eyelashes a boost of volume and length instantly, provide defined & Voluminous lashes with just one coat. Build the look for even thicker and long lashes.
  • ✔️Smudge-Proof & Long-lasting : This smudge-proof and long-lasting Mascara formula ensures that your eyelashes stay gorgeously long, thick and voluminous all day through rain, tears, and sweat.
  • ✔️No Flaking & No Clumping : This volumizing and lengthening mascara delivers a full lash fringe that’s feathery soft, with no flaking and no clumping; Just voluptuous volume and intense length.
  • ✔️Waterproof & Washable Formula : This mascara is waterproof with our own patented formula, but it is easily removed when you wash your face.
No. 13
The One & Done Volumizing Mascara
  • A vegan clean mascara that does it all-volumizes, defines, lengthens, lifts, and wears all day while promoting natural lash growth.
  • Suggested Usage: -Starting at the base of lashes, roll the wand through from root to tip in an upward motion to create lift. -Apply one to three coats, depending on the level of volume you desire. -Use the spherical-shaped tip to separate and style the lashes.
  • Unit count type: Ounce
No. 14
Wet n Wild Enhance and Define Megawear Mascara, Black, 1 Oz, 0.24 Fl Oz (Pack of 1) (C136)
  • Full healthy lashes
  • Soy protein enriched with panthenol
  • Item Form: Gel
No. 15
e.l.f. Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Deep Brown
970 Consomer Reviews
e.l.f. Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Deep Brown
  • MASCARA FOR MAXIMUM CURL: Get maximum curl and unbeatable lift—no lash curler necessary. This ultimate curling mascara gives you your most lifted lashes ever.
  • SEPARATES & LIFTS LASHES: The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash.
  • PRECISION APPLICATION: This mascara's double-sided and curved silicone brush works to separate, lift, and curl each lash.
  • LONG-LASTING FORMULA: The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up.
  • SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.
SaleNo. 16
Revlon Mascara, So Fierce Big Bad Lash Eye Makeup, Volumizing, Lasts up to 24 Hours, No Clump, Smudge Proof, Flake Proof, Blackest Black (760), 0.34 Fl Oz
  • Extreme, rebellious volume lasts up to 24 hours; lash tint technology gradually darkens lashes in 7 days with natural dyes
  • Volumizing: 84% of people in our study saw lashes volumized
  • Lash tint: 94% of people in our study saw lashes darkened
  • The curvy big side of the Revlon double-sided brush adds volume, and the flat bad side fans out lashes for a panoramic effect
  • No-clump, smudge-proof, flake-proof formula available in washable and waterproof
No. 17
e.l.f. Cosmetics Volumizing Mascara, Mascara For Fuller, Thicker-Looking Lashes, Enriched With Vitamin E, Black,0.19 Fl Oz (Pack of 1)
  • FULLER LASHES & DEFINES THE EYE: This mascara volumizes lashes for fuller, thicker-looking lashes that define the eyes.
  • PRECISION APPLICATION: The smaller tip of the Volumizing Mascara allows for a neat, clean finish.
  • ENRICHED WITH VITAMIN E: The Vitamin E enriched formula helps boost lashes for a long lasting, dramatic look.
  • SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified.
SaleNo. 18
Maybelline Volum' Express Colossal Washable Mascara Makeup, Volumizing, Glam Black, 1 Count
  • Volumizing Mascara: Unleash powerful root-to-tip lash volume in power colors for bold lash impact; The no-clump plumping formula infused with collagen delivers 9 times the volume in just one coat
  • Define Your Eye: No eye makeup look is complete without Maybelline Mascara; Amp up the drama with The Falsies Mascara, keep it classic with the iconic Great Lash, or go for a smooth, clump-free natural-but-better look Colossal or Lash Sensational Mascara
  • Your Perfect Lash Look: Find your perfect lash look with our mascara; If it’s longer lashes you crave or the appearance of thicker eyelashes, there’s an iconic brand of mascara by Maybelline for you
  • Create any look with Maybelline: foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping matte lipstick to a plumping lip gloss
  • Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
No. 19
ILIA - Limitless Lash Mascara | Non-Toxic, Cruelty-Free, Clean Mascara (After Midnight Black) - NEW PACKAGING
  • WHAT IT IS: An Award-Winning Clean Mascara That Lengthens, Lifts + Separates—Now With More Planet-Friendly Packaging.
  • WHAT IT DOES: This Cult-Favorite Mascara Takes Lashes Beyond Their Limits—Naturally. The Dual-Sided Wand Catches Every Lash For Eye-Opening Length + Definition. Long-Lasting Formula Resists Clumping, Flaking + Smudging.
  • KEY CLEAN INGREDIENTS: The Naturally Derived Formula Features Arginine, A Haircare Hero That Helps Fortify + Reinforce Lashes From Within, Organic Shea Butter Weightlessly Conditions + Adds A Soft, Flexible Feel, + Beeswax Helps Seal In Moisture For Nourished, Healthy-Looking Lashes.
  • EYE SAFE: Ophthalmologist-Tested, Safe For Sensitive Eyes + Safe For Contact Lens Wearers.
  • THOUGHTFULLY FORMULATED: Vegan, Cruelty-Free, Gluten-Free, Sustainably Sourced + Packaged.
No. 20
essence | Bye Bye Panda Eyes Tubing Mascara | Smudge-proof, Volumizing Definition | Vegan, Cruelty Free, Free From Parabens & Oils (Pack of 1)
  • SAY BYE BYE TO PANDA EYES! No more smudging or flaking here with this new essence tubing mascara. Get volumized and defined lashes without the mess!
  • TUBING FORMULA: Unlike regular mascaras (which coat your lashes with pigment), tubing mascaras wrap each individual lash in water-resistant, tube-like enclosures. This means no smudging, flaking, or fading.
  • REMOVES WITH WARM WATER: No makeup remover necessary! Instead of flaking or smudging throughout the day, these "tubes" slide off with warm water and some gentle pressure.
  • CLAIMS: Vegan & Cruelty Free. Free from gluten, silicones, parabens, oil, fragrance, & microplastic particles. Made in Luxembourg.
  • CRUELTY FREE: essence cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals.

How to choose a good mascara

Does the idea of finding a fantastic mascara make you anxious? When it comes to purchasing this product, specifically when deciding which model to select, has your head been spinning between options? You are not alone if that is the case. We are aware of the pressure involved in the purchasing process!

Your presence here indicates that you are interested in mascara. Before choosing which product would be the best for your needs after being inundated with information, locate a reliable source with genuine selections. You can get that information from a variety of sources, including buying guides and rating websites, word-of-mouth recommendations from friends and family, online discussion forums where users can share their own experiences, product reviews that can be found all over the internet, and YouTube channels. You can only get the right product through exhaustive analysis. But you realize that’s not always simple. In order to ease your concerns, we have taken the time to develop a list of the top mascara products available right now. You might be wondering how we came up with the list. How was this buying guide developed?

First, we used our algorithms to gather as much reliable data as we could about these products. To verify all the data gathered, we used both artificial intelligence and a lot of algorithms.
Then, our experts used criteria that are recognized in the business to evaluate them according to their quality to price ratio, allowing us to choose the top mascara on the market right now!

The selection of the goods is not arbitrary. Before creating a list, we take into account a number of factors. Below are some of the criteria discussed:

Brand Value: What happens if you choose a dubious brand just because it appears to be a good deal? So the likelihood of receiving a product with a short shelf life increases. That is due to the fact that well-known brands have a reputation to uphold, while others do not. Top mascara brands strive to provide some distinctive traits that set them apart from the competition. So, hopefully one or more of the items on our list will be perfect for you.

Features: Useful features are all you need, not tons of them. We consider the important aspects and select the top mascara based on those.

Specifications: Numbers always help you measure the quality of a product in a quantitative way. We try to find products with higher specifications, but with the right balance.

Quality: A product’s quality may always be quantified with the aid of numbers. We look for goods with better standards that strike the proper balance. The best quality product that gets highly appreciated and recommended by experienced users.

Customer ratings:  Would it be accurate to suggest that the mascara were used by hundreds of customers before you? Superior ratings indicate that many customers had better service.

Customer Reviews: Like ratings,  provide you with accurate and reliable information about the product from genuine customers. Customer ratings are very important to all of us because they contain accurate and reliable information about the customer service we received from several hundred customers.

Seller Rank: This is very intriguing! Not only do you need a good mascara, you also need a product with rising sales that is trendy. It accomplishes two goals. First, the expanding user base proves the quality of the product. Second, given that number, producers must be able to offer greater quality and after-sales support.

Value: You get what you pay for, they say, so consider the value. Cheap isn’t always good and expensive isn’t always bad. However, that does not imply that spending a lot of money on a product that is flashy but underwhelming is a good idea. Before adding them to the list, we make an effort to evaluate how much value you can get for your money from your mascara.

Durability: Durability and reliability are closely related concepts. You will benefit from a strong and long-lasting mascara for months and years to come.

Product availability: Products come and go, and new ones replace the old ones. Most likely, a few new features and required changes were made. What use is it to use a supposedly good product if the maker no longer supports it? We make an effort to highlight products that are current and offered by one or more trustworthy sellers, if not more.

Negative Reviews: Yes, we do take that into account as well! The goods with the majority of bad reviews are filtered out and disregarded when we choose the best-rated one on the market.

These are the standards by which we selected our mascara. Do we end our process there? Hell no. The most crucial fact about us that you should be aware of is that we regularly update our website with current and pertinent information. We have one more layer of filtration since we place the greatest importance on reader satisfaction. Please let us know if any product included here is incorrect, irrelevant, subpar, or simply out of date. We always value your opinions, and we’ll work hard to make any necessary corrections to our list in response to them.

Why should you believe us?

There are now thousands of possibilities for these products on Amazon, but choosing the best one can be difficult and time-consuming. And what mascara should you purchase in 2022?

This guide is the result of more than 10 years of experience in researching, testing and writing about many topics. Each member of our team is an authority in their area. We read every article we could find online and every consumer review on every retail website for seven hours. Additionally, we discovered a ton of websites that offered helpful resources, including buying tips and thorough information on mascara.